Make It With Michael

http://ift.tt/2xqmPEQ By Disha Dinesh Twitter is an amazing marketing, sales, and customer support tool. Its increasingly important role in helping campaigns go viral and political messages get spread is obvious proof of its power of influence. In 2016, an insurance company called Esurance ran a Twitter-focused campaign during the Super Bowl. The campaign earned them over 160K tweets and literally millions of impressions ! Clearly, exposure is key to success on Twitter’s platform. Here are five unbelievably simple but highly effective ways to increase your exposure on Twitter. 1. Get the basics out of the way When sharing content on Twitter, it’s vital to understand the fundamentals of how the platform works. A few small changes can dramatically boost your visibility. Here’s what NOT to do: Don’t overload your tweets with hashtags. You may think this helps and taps into trends, but it looks spammy, unprofessional and decreases the ultimate shareability of your tweets. Don’t b...

By Disha Dinesh Twitter is an amazing marketing, sales, and customer support tool. Its increasingly important role in helping campaigns go viral and political messages get spread is obvious proof of its power of influence. In 2016, an insurance company called Esurance ran a Twitter-focused campaign during the Super Bowl. The campaign earned them over 160K tweets and literally millions of impressions ! Clearly, exposure is key to success on Twitter’s platform. Here are five unbelievably simple but highly effective ways to increase your exposure on Twitter. 1. Get the basics out of the way When sharing content on Twitter, it’s vital to understand the fundamentals of how the platform works. A few small changes can dramatically boost your visibility. Here’s what NOT to do: Don’t overload your tweets with hashtags. You may think this helps and taps into trends, but it looks spammy, unprofessional and decreases the ultimate shareability of your tweets. Don’t begin tweets with @ment...