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Snapchat Ads: The Complete Guide for Business

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http://ift.tt/2t2c8DB By Christina Newberry With more than 166 million daily active users watching 10 billion videos per day , Snapchat has a highly engaged audience that’s simply too big to ignore. In this complete guide to Snapchat advertising, we’ll look at some key ways to use Snapchat ads to connect with fans and build your brand on this powerful network Bonus: Download a free guide that reveals how to easily create and use a custom Snapchat geofilter to promote your business for as little as $5. Why advertise on Snapchat? Snapchat is a particularly important platform for brands whose target market aligns with Snapchat’s core demographics . Consultancy Millward Brown found that 88 percent of the users who saw Snapchat ads from a campaign for men’s deodorant fit into the target 13- to 34-year-old demographic . That should come as no surprise as 86 percent of U.S. Snapchat users fall into that age category. The network reaches 41 percent of all 18- to 34-year-olds in the...

Snapchat Ads: The Complete Guide for Business

Image
By Christina Newberry With more than 166 million daily active users watching 10 billion videos per day , Snapchat has a highly engaged audience that’s simply too big to ignore. In this complete guide to Snapchat advertising, we’ll look at some key ways to use Snapchat ads to connect with fans and build your brand on this powerful network Bonus: Download a free guide that reveals how to easily create and use a custom Snapchat geofilter to promote your business for as little as $5. Why advertise on Snapchat? Snapchat is a particularly important platform for brands whose target market aligns with Snapchat’s core demographics . Consultancy Millward Brown found that 88 percent of the users who saw Snapchat ads from a campaign for men’s deodorant fit into the target 13- to 34-year-old demographic . That should come as no surprise as 86 percent of U.S. Snapchat users fall into that age category. The network reaches 41 percent of all 18- to 34-year-olds in the United States every s...