Make It With Michael

http://ift.tt/2xMexs9 By Christina Newberry Once a social network’s number of users climbs past a billion (yes, that’s billion with a “b”), it becomes impossible to ignore—especially for marketers. Facebook is well past that figure, with a whopping 2 billion users as of June 2017, including about 183 million daily active users in the United States and Canada (compare that, for instance, to the 172 million viewers who watched the most recent Super Bowl). Those are some pretty big numbers, but don’t let them overwhelm you: your Facebook marketing campaign can incorporate the network’s free tools, as well as super-focused paid campaigns. Let’s be clear right upfront: Facebook marketing is not the same thing as Facebook advertising . Yes, your Facebook marketing strategy can include advertising (more on that below), but since Facebook is, after all, a social network, your strategy should also include efforts to build lasting relationships and ongoing engagement through valuable conte...

By Christina Newberry Once a social network’s number of users climbs past a billion (yes, that’s billion with a “b”), it becomes impossible to ignore—especially for marketers. Facebook is well past that figure, with a whopping 2 billion users as of June 2017, including about 183 million daily active users in the United States and Canada (compare that, for instance, to the 172 million viewers who watched the most recent Super Bowl). Those are some pretty big numbers, but don’t let them overwhelm you: your Facebook marketing campaign can incorporate the network’s free tools, as well as super-focused paid campaigns. Let’s be clear right upfront: Facebook marketing is not the same thing as Facebook advertising . Yes, your Facebook marketing strategy can include advertising (more on that below), but since Facebook is, after all, a social network, your strategy should also include efforts to build lasting relationships and ongoing engagement through valuable content that’s not about ma...

By Michael Aynsley We call them Snapchat hacks because many of the app’s best features are either hidden or just not intuitive. We’re looking at you, Tint Brush. But if you can learn these tricks you’ll have a powerful new arsenal of tools to help take your brand’s Snap game to the next level. In this guide we’ll teach you how to access these lesser-known features, and uncover a few more tricks that are available only after manipulating the settings on your device. Jump to the section of your choice or keep scrolling for the complete list. Table of contents Text, drawing, and editing Snapchat hacks Photo and video Snapchat hacks General Snapchat hacks Bonus: Download our free guide that shows you how to 10X your social strategy and outperform your competitors. No fluff or tired tactics—features the tools, daily routines, and advanced techniques used by three world-class industry experts. Text, drawing and editing Snapchat hacks 1. Draw in impressive detail by turning on yo...