Make It With Michael

http://ift.tt/2tElgl2 By Ankush Mahajan The ecommerce arena is rapidly evolving. Every new trend quickly becomes a basic necessity for all ecommerce startups. So it makes sense that online retailers have increasingly high expectations of their ecommerce solution providers. Search engine optimization, good UX design and ability to customize still hold upmost importance, but trends like m-commerce (commercial transactions conducted electronically by mobile phone) and social commerce (the use of social networks in the context of ecommerce transactions) are hot on on the radar of every ecommerce startup. Today, 60% of online product searches are happening on mobile, and social media has evolved from a platform for finding friends into a platform for selling products. According to a survey by PIXLEE , social media influences the purchase decisions of about 74% of online shoppers and 43% of consumers are likely to buy a new product after learning about it on social media. Taking these ec...

By Ankush Mahajan The ecommerce arena is rapidly evolving. Every new trend quickly becomes a basic necessity for all ecommerce startups. So it makes sense that online retailers have increasingly high expectations of their ecommerce solution providers. Search engine optimization, good UX design and ability to customize still hold upmost importance, but trends like m-commerce (commercial transactions conducted electronically by mobile phone) and social commerce (the use of social networks in the context of ecommerce transactions) are hot on on the radar of every ecommerce startup. Today, 60% of online product searches are happening on mobile, and social media has evolved from a platform for finding friends into a platform for selling products. According to a survey by PIXLEE , social media influences the purchase decisions of about 74% of online shoppers and 43% of consumers are likely to buy a new product after learning about it on social media. Taking these ecommerce trends into a...

By Dara Fontein No two Facebook posts are created equal. Of the many ingredients that go into each one—visuals, compelling copy, headlines, and timing—there are countless variations. There is no perfect Facebook post, but there is such a thing as a perfect Facebook post for your brand. To find out what goes into a successful Facebook post, I spoke with Hootsuite’s social media marketing specialist, Amanda Wood, and social media marketing coordinator, Christine Colling. They shared tips on: How to get your content seen by working with Facebook’s News Feed How to write attention-grabbing posts The type of content that gets the most engagement The role of timing in a perfect Facebook post Continue reading to discover how you can create the perfect Facebook post for your brand. 5 components of a perfect Facebook post 1. Great copy Copywriting is one of the most useful skills a social media manager can have. Writing clear and concise copy lets your audience spend more time payi...

http://ift.tt/eA8V8J By Dara Fontein No two Facebook posts are created equal. Of the many ingredients that go into each one—visuals, compelling copy, headlines, and timing—there are countless variations. There is no perfect Facebook post, but there is such a thing as a perfect Facebook post for your brand. To find out what goes into a successful Facebook post, I spoke with Hootsuite’s social media marketing specialist, Amanda Wood, and social media marketing coordinator, Christine Colling. They shared tips on: How to get your content seen by working with Facebook’s News Feed How to write attention-grabbing posts The type of content that gets the most engagement The role of timing in a perfect Facebook post Continue reading to discover how you can create the perfect Facebook post for your brand. 5 components of a perfect Facebook post 1. Great copy Copywriting is one of the most useful skills a social media manager can have. Writing clear and concise copy lets your audience...