Make It With Michael

By Sophie Howard If you had said to me three years ago that I would have started and scaled a 7-figure online business, sold one piece of my business for over 7-figures USD, moved my family to an idyllic town in New Zealand, stopped my day job and be working less hours and spending more time with my family I’d have laughed out loud. But as it turns out e-commerce is not too hard after all! When I started my business, I had no experience selling products and I certainly had no experience selling online. My goal was to get a viable business set up and scale fast to avoid going back to work at the end of my maternity leave. This meant generating 5-figures in revenue a month, but the problem was – how was I going to do that? Selling private labelled products on Amazon A friend was selling on Amazon and doing well, so I learned how to private label (also known as white labelling) my own product and sell it online, using Amazon’s warehousing and fulfilment services ( Amazon Fulfilled b...

By James Mulvey With 50,000 niche communities and 250 million unique monthly visitors , Reddit is packed with potential customers talking about brands and products. In this post, you’ll learn a simple process for using Reddit to conduct market research. As you’ll see, Reddit can help you observe what people really think about your industry and products, reveal what frustrates customers, and help you create marketing campaigns and content that kill those pains. With 50,000 niche communities and 250 million unique monthly visitors, Reddit is packed with potential customers talking about brands and products. Bonus: Download a free guide that reveals how to increase social media engagement with better audience research, sharper customer targeting, and Hootsuite’s easy-to-use social media software. Reddit 101 ( skip this section if you already use Reddit) Like Snapchat, Reddit is confusing to people who don’t use it. Here’s a quick intro to Reddit. Most people use Reddit to waste ...