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Showing posts with the label August 10

How To Build An Instagram Following From Scratch

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By Sarah Williams Right before our eyes, Instagram is becoming a social media powerhouse and getting more Instagram followers is becoming more and more important. It is penetrating more and more of the population every day, with over 400 million monthly active users . It plays on the visual obsession of our minds, and taps into the short attention spans of a generation. A bit like a combination of Twitter and Pinterest. Along with its rapid growth, comes a unique marketing opportunity for brands. And if you’re not ready to ride the wave, you are missing a big opportunity. Now is the best time to get started with Instagram – it’s popular, fun, growing, and has huge engagement levels. Not to mention a LOT of brands aren’t making the most of it yet. Whether you’re creating your personal profile or managing your company’s account, the following tactics will help you get tons of Instagram followers, even if you’re just starting. 1. Map out your strategy to grow Instagram followers ...

How To Build An Instagram Following From Scratch

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http://ift.tt/2uLffQH By Sarah Williams Right before our eyes, Instagram is becoming a social media powerhouse and getting more Instagram followers is becoming more and more important. It is penetrating more and more of the population every day, with over 400 million monthly active users . It plays on the visual obsession of our minds, and taps into the short attention spans of a generation. A bit like a combination of Twitter and Pinterest. Along with its rapid growth, comes a unique marketing opportunity for brands. And if you’re not ready to ride the wave, you are missing a big opportunity. Now is the best time to get started with Instagram – it’s popular, fun, growing, and has huge engagement levels. Not to mention a LOT of brands aren’t making the most of it yet. Whether you’re creating your personal profile or managing your company’s account, the following tactics will help you get tons of Instagram followers, even if you’re just starting. 1. Map out your strategy to grow...

Everything You Need to Know About LinkedIn Lead Generation Forms

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By Jamie FitzHenry In April 2017, LinkedIn launched a service known as Lead Generation Forms (also known as Lead Gen Forms), targeted specifically at mobile phone users. The reasoning behind this? It’s been proven that contact information form completion is significantly lower for those completing forms on mobile phones rather than desktop computers. Lead Gen Forms was created to solve this problem by removing the need to complete a contact form if a user clicks on sponsored content from their mobile phone. It’s a smart move from the professional networking company. According to Divye Khilnani, who works in the product management department at LinkedIn, 80% of member engagement with sponsored content occurs using a mobile phone. LinkedIn Lead Generation Forms and sponsored content In the LinkedIn community, sponsored content is a paid advertisement known as a Company Page Update that is featured on a user’s homepage feed. Users receiving sponsored content either already follow ...

Everything You Need to Know About LinkedIn Lead Generation Forms

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http://ift.tt/2fvGrRx By Jamie FitzHenry In April 2017, LinkedIn launched a service known as Lead Generation Forms (also known as Lead Gen Forms), targeted specifically at mobile phone users. The reasoning behind this? It’s been proven that contact information form completion is significantly lower for those completing forms on mobile phones rather than desktop computers. Lead Gen Forms was created to solve this problem by removing the need to complete a contact form if a user clicks on sponsored content from their mobile phone. It’s a smart move from the professional networking company. According to Divye Khilnani, who works in the product management department at LinkedIn, 80% of member engagement with sponsored content occurs using a mobile phone. LinkedIn Lead Generation Forms and sponsored content In the LinkedIn community, sponsored content is a paid advertisement known as a Company Page Update that is featured on a user’s homepage feed. Users receiving sponsored content ...