Make It With Michael

By Urooj Kazi You have one day and $250 to spend on creating a social media creative. Which social network would you spend that time and money on? Facebook? But, Facebook’s organic reach is down drastically after changes to its algorithm. LinkedIn? But, it is still primarily a B2B marketing channel. Pinterest? Total user count is low […] Instagram Engagement Is Killing It; 20X More Than Twitter!

By info@websta.me (Websta) @makeitwithmike Tip 10 talked about case studies so you can understand tip 11. Case studies unlike other pieces of content can be used over and over. Why? ********”****************** Because social proof is needed and it creates a great piece of content to drive traffic to. Even if you are not an expert yet, case studies will give you that perceived value you need to get targeted clicks! *************************** These last 11 posts have been all about content and #seo because these 2 components will help your blog, #socialmedia entity or email marketing super effective! ************************* 💻 – http://makeitwithmichael.com ****************************** #socialmediamarketing #marketing #business #entrepreneur #smallbusiness #digitalmarketing #socialmediatips #branding #google #twitter #instadaily #entrepreneurship #motivational #instagramtips #socialmediajunkie #entrepreneurs #homebasedbusiness #facebookrepost #networking #startup ...

By Luke Guy One of the biggest mistakes we make with online marketing is relying on a single traffic source… Where does all your website traffic come from? Social media, search engines, ad campaigns, referral traffic… Is your traffic evenly distributed across all of these mediums? It’s dangerous to focus on one platform to promote your content and drive traffic. Look what happened when Google changed the game… To this guy . And this guy. And this guy . The same thing happened when Facebook decreased organic reach and decided to focus on “paying to play”. It’s better to get even amounts of traffic from several different sources, than one huge source. It diversifies the risk and helps your traffic levels stay consistent. Influencer marketing is a great way to build a diversified traffic portfolio, because influencers have an effect on multiple traffic channels. The cool thing is that if you connect really well with influencers , you’ll g...

By Kendall Walters May 2016 shall go down in social media history as the month when Instagram rolled out a brand-new, rainbow-hued logo ( much to the chagrin of many users ). But that wasn’t all that happened in May. Twitter announced significant changes to its 140-character limit and Facebook made a bunch of changes to its advertising platform Audience Network. Without any further ado, check out our roundup of all the social media news that’s fit to print for May 2016. Twitter Switched categories in the app store This month Twitter made a small, but potentially significant move: the app is no longer categorized as “Social Networking” in the iOS App Store . Twitter can now be found in the “News” app category instead. Connect tab On May 3, Twitter introduced the Connect tab , which will provide users with a detailed list of people and accounts that Twitter thinks they’d enjoy following. Ricardo Castro, product manager, explained in the announceme...

By info@websta.me (Websta) @makeitwithmike Tip 10 talked about case studies so you can understand tip 11. Case studies unlike other pieces of content can be used over and over. Why? ********”****************** Because social proof is needed and it creates a great piece of content to drive traffic to. Even if you are not an expert yet, case studies will give you that perceived value you need to get targeted clicks! *************************** These last 11 posts have been all about content and #seo because these 2 components will help your blog, #socialmedia entity or email marketing super effective! ************************* 💻 – http://makeitwithmichael.com ****************************** #socialmediamarketing #marketing #business #entrepreneur #smallbusiness #digitalmarketing #socialmediatips #branding #google #twitter #instadaily #entrepreneurship #motivational #instagramtips #socialmediajunkie #entrepreneurs #homebasedbusiness #facebookrepost #networking #startup ...

By Urooj Kazi You have one day and $250 to spend on creating a social media creative. Which social network would you spend that time and money on? Facebook? But, Facebook’s organic reach is down drastically after changes to its algorithm. LinkedIn? But, it is still primarily a B2B marketing channel. Pinterest? Total user count is low […] Instagram Engagement Is Killing It; 20X More Than Twitter!

By info@websta.me (Websta) @makeitwithmike Tip 10 talked about case studies so you can understand tip 11. Case studies unlike other pieces of content can be used over and over. Why? ********”****************** Because social proof is needed and it creates a great piece of content to drive traffic to. Even if you are not an expert yet, case studies will give you that perceived value you need to get targeted clicks! *************************** These last 11 posts have been all about content and #seo because these 2 components will help your blog, #socialmedia entity or email marketing super effective! ************************* 💻 – http://makeitwithmichael.com ****************************** #socialmediamarketing #marketing #business #entrepreneur #smallbusiness #digitalmarketing #socialmediatips #branding #google #twitter #instadaily #entrepreneurship #motivational #instagramtips #socialmediajunkie #entrepreneurs #homebasedbusiness #facebookrepost #networking #startup ...

By Urooj Kazi You have one day and $250 to spend on creating a social media creative. Which social network would you spend that time and money on? Facebook? But, Facebook’s organic reach is down drastically after changes to its algorithm. LinkedIn? But, it is still primarily a B2B marketing channel. Pinterest? Total user count is low […] Instagram Engagement Is Killing It; 20X More Than Twitter!

By Harsh Agrawal Are you getting traffic to your blog, but still struggling to make a good income? Blogging is a great career option but only if you do it the right way. Of course, everything starts with providing great content to your readers and steadily growing your traffic . Once you have decent traffic to your blog and a loyal audience, it’s time to focus on the revenue. You may have heard a lot of people say that your blog revenue is directly proportional to the traffic coming in, but that’s not really true. It’s all about executing the money-making ideas in the right way. So here are six marketing tips to make more money from your blog: 1. Place your ads better Placing ads on your website is not enough, you have to place ads where your readers are more likely to click on them. Before placing an advertisement, ask yourself why the readers are here and where exactly you should place the ads so that they don’t hamper the user experience and yet, are starkly...

By Hootsuite When was the last time you went online to check something and were still online 20 mins later, laughing at the latest cat video or tearing up over the latest appeal for help? There’s a reason for this— humans are visual creatures who respond to storytelling and videos are the natural medium for this. Brands and marketers are making a conscious effort to include video while developing their marketing plans. Here are some statistics that tell the video story. Social media messages with video receive on average 1,200 percent more shares than messages with text and images combined. Asia Pacific (APAC) sees 8.4 billion videos being shared each day , putting it at the forefront of the social video revolution. More than 50 percent of internet users in Singapore and Thailand watch online videos daily . 82 percent of B2B content marketers have used video to tell their story . We hosted an event, Social Video 101, at our Hootsuite Singapore office and invited three video ...

By Soumya Nair Did you know that 59% of B2C marketers and 55% of B2B marketers are planning to increase their content marketing spend this year? Content marketing has become an extremely competitive arena now. Businesses are vying to develop their strategies with an eye on engaging their audience with interesting content , that encourages profitable behaviors of the target clientele. In today’s competitive market, you have to invest wisely to make your brand hog the limelight. It’s equally important to judge how well your content marketing strategies are performing against the industry standards. That makes planning your content marketing strategy a vital element in your business success. Ideally, your strategy should have one simple tenet at its heart – to deliver unique, fresh and informative content that entices your target audience, taps into their interests and drives them to engage with your brand. For this, you need to understand the buyer’s journey. It...