Make It With Michael

By info@websta.me (Websta) @makeitwithmike I am offering @instainsiders “Instagram A to Z” at only $9.00!!! *************************************** Get it here – 🌐 – http://makeitwithmike.mobapp.at – 🌐 on the “Instagram A to Z” tab!!! *************************************** Why? Well because if you look at my screenshot here you’ll notice that I did invest in #facebook advertising as part of my #marketing strategy…. and the point is that if you believe in yourself you will do the same. *************************************** 💁 And an even more valid point is that I believe in my strategies, my experiences, my failures and my successes! and most of all I believe these strategies will work for you and your #business **************************************** What I’ve done is made your investment minimal to learn how I and other marketers are constantly making $100 a day. I have put a complete case study on 1 of my winning accounts in the health niche. Not even 10k followers and making

By David DeMille All content marketers know that to create content that converts, we have to know what has worked in the past and what hasn’t. But the way most content marketers use that knowledge to plan is still pretty broad-stroke. We scan a few data sets and think, “That post did really well. Let’s do another one like it and cross our fingers.” What if we could predict the performance of our future content more precisely? What if we could forecast if articles from last Wednesday’s brainstorm are worth writing – and how well they’ll perform? I think we can. I propose that with a few key metrics and some simple (enough) math in Microsoft Excel, we can predict the success of a given content idea. Intrigued? Let’s get started. Part 1 – Gather the Data Step 1 – Identify relevant data There are about a million ways to slice and dice historical data, so it can be hard to identify which stats are relevant and which stats aren’t. There are two main types of data I recommend gathering for RO

By Aaron Agius Getting your blog post images right is crucially important. Studies have found that 93% of the most engaging content shared on Facebook contains images, and that images have an 80% memory retention rate (compared with just 20% for text). What’s more, recent eye-tracking studies have shown that internet users are less drawn to stock photos than they are to original visual content, meaning that the wrong type of image can greatly damage your blog’s engagement. Thankfully, it’s easier than ever before to create custom blog images that’ll really stand out. There are plenty of programs and resources available to the discerning blogger who wants to improve their blog imagery. Here are twenty tools that you can use to make sure your blog is as visually appealing as possible: 1. Canva There are plenty of image editing programs available, but Canva is one of the most widely used – and with good reason. It’s free, it’s easy to use, and there are plenty of options to make sure that

By Ryan Holmes This post was originally published on Fast Company. There are now more than 2 billion active social media users worldwide, and that sum is growing at a brisk clip of 25 percent each year. Businesses haven’t failed to noticed the runaway expansion of social media. Nine out of 10 U.S. companies are now active on social networks. The same overwhelming percentage of those are reporting seeing increased exposure as a result, and more than half say their social media efforts are boosting sales. So what’s in store for 2016? Here’s a look at five trends that appear set to change how businesses use social media in the year ahead. 1. Social networks storm the workplace Image via Alper Çuğun under CC BY 2.0 For years now, we’ve been promised that a new generation of internal social networks—for use within companies by employees—will put a swift death to email. No more hunting through your inbox for information. No more endless reply-all threads from hell. And yet email has lumbered

By Rohan Ayyar Content marketing has exploded in the last couple of years. The platforms to create new content, curate existing content, and publish all of it to the right channels have grown and matured. However, in spite of the exponentially higher volume of content that is being churned out by businesses today, the fact remains that the majority of these activities still cannot be directly tied to company bottom lines. Accountability and revenue attribution are the twin gaping holes in this mega-bucket of content that most businesses are racing to build. A report by Marketing Score showed that 6 out of the 10 lowest ranked marketing tools from an accountability perspective happened to be key elements of content marketing. Source So what gives? Where’s the gap, which once plugged, will show the impact that every content marketing effort has on business metrics? How will you start to more effectively measure content marketing ROI? Attribute revenue to content marketing Revenue attribu

By Evan LePage Here on the Hootsuite blog, we pride ourselves on producing a lot of high-quality content. Like, around 500 blog posts in the last year alone. You’re absolutely forgiven for having only read, you know, five or 10 of them? But we still want to help you discover all the gems you might have missed. With that in mind, we’ve gathered the 15 best blog posts we produced in 2015. These aren’t necessarily the posts with the highest traffic, but posts that were well-received, that earned a lot of social shares, or that, to be perfectly honest, we’re very proud of. Have a look. 8 Common Facebook Mistakes Social Media Managers Need to Avoid What social media manager hasn’t suffered some degree of anxiety, worried about making a big mistake that causes their brand’s reputation to suffer. The truth is, the tiny day-to-day mistakes are the ones you should be focused on. This post looks at 8 common Facebook mistakes that can easily be avoided, from posting overly-promotional content to